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Affiliate marketing and influencer endorsements banned in NZ online casino plan - Asia Gaming Brief

Asia Gaming Brief ·Apr 24, 2026 12:30am

**New Zealand Considers Stricter Online Casino Regulations**

New Zealand is planning a major overhaul of its online casino regulations. Recent reports suggest that affiliate marketing and influencer endorsements may be prohibited in the proposed changes.

The move reflects growing concerns over problem gaming in the country. According to the New Zealand government, the aim is to create a safer and more accountable online gaming environment.

The ban on affiliate marketing and influencer endorsements is likely to impact the business models of some online casinos in New Zealand.

This decision is part of a broader international trend, with several countries tightening their regulations on online gaming.

Affiliate marketers and influencers will need to adapt their strategies in response to these changes.

Several key implications arise from this decision:

- New Zealand may set a precedent for other countries to follow its lead in regulating online gaming.

- The impact on affiliate marketers may extend beyond New Zealand, potentially influencing their business strategies globally.

- A potential increase in strict regulations may encourage the growth of alternative marketing channels for online casinos.

Based on public reporting from Asia Gaming Brief. View the publisher’s original piece (opens in a new tab) — optional if you want the full primary source.